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Todoist vs Evernote

Head-to-head Churn Health Score from public retention signals. Higher score = healthier.

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Tasks

Todoist

Estimate
62
/ 100
C
Notes

Evernote

Estimate
16
/ 100
F
Full teardown

Verdict

Todoist has a higher Churn Health Score (62) than Evernote (16), a difference of 46 points. Todoist has a materially better public signal profile than Evernote.

Public-signal estimate from G2, Hacker News, Reddit, layoffs.fyi, and pricing changes. Not a churn rate. Methodology.

Todoist signals

  • Strong niche loyalty despite competition
  • Apple Reminders closing the gap for iOS-native users
  • Flat pricing model avoids the tier-creep complaints hitting other SaaS

Evernote signals

  • Follow the Money documented the Bending Spoons acquire-extract pattern publicly
  • April 2026: plan restructure discontinued legacy Personal and Professional plans; new Starter ($8.25/month) caps at 1,000 notes, Advanced ($249/year) introduces storage limits - first-ever note caps (Evernote forum, Yahoo Tech)
  • April 2026: documented multi-year user exodus; 'leaving after 17 years' and 'leaving after 15 years' threads active on official forum; effective pricing doubled since 2023

Frequently asked questions

Which has higher churn, Todoist or Evernote?

Todoist has the higher Churn Health Score at 62/100 (grade C), versus Evernote at 16/100 (grade F). Higher score means healthier retention signal. The score is a public-signal estimate built from G2 reviews, Hacker News mentions, Reddit threads, layoffs data, and pricing changes, not a measured churn rate.

How is the Churn Health Score calculated?

Start at 100. Public retention signals are scored across five axes: review sentiment trend (G2 + Capterra), social discussion sentiment (Hacker News + Reddit), pricing-trust events (raises, model changes, removed tiers), workforce signals (layoffs, executive churn), and product-direction signals (deprecations, AI bolt-ons that contradict the audience). Each negative signal deducts; the floor is 0. Grades: A+ = 90-100, A = 80-89, B = 65-79, C = 50-64, D = 35-49, F = 0-34. The methodology is public.

Is this the actual churn rate?

No. Todoist and Evernote do not publish their churn rates. The Churn Health Score is a public-signal proxy: it measures the trajectory of trust events visible to outside observers. A score of 62 versus 16 reflects directional difference in those signals, not a measured percentage of customers leaving each month.

Should I switch from Evernote to Todoist?

Not on score alone. The Churn Health Score is one input among many: feature fit, integration coverage, team workflow, pricing, and roadmap velocity all matter more for the switching decision. The score is most useful for noticing trust trajectory, especially when one company's score is dropping while a competitor's is stable. Both Todoist and Evernote have customer bases that stay despite the score; many will move regardless.

How do I get a Churn Health Score for my own SaaS?

Paste your cancellation feedback into RetentionCheck at /audit. Free, no signup. The analysis returns a Churn Health Score (0-100, A-F), the top 5-8 churn drivers ranked by severity with confidence scores, direct customer quotes backing each driver, and a priority action. The methodology used on /grade pages is the same one applied to your data, but driven by your real cancellation feedback rather than public signals.

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