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Evernote

Grade FChurn Health Score: 24/100

Bending Spoons acquired, laid off 250 employees, doubled prices, slashed free tier to 50 notes. Exodus documented publicly.

Bending Spoons doubled prices and slashed free tier to 50 notes. 15 years of notes, gone.
by Reddit r/Evernote

Public Signals

  • ·Follow the Money documented the Bending Spoons acquire-extract pattern publicly
  • ·April 2026: plan restructure discontinued legacy Personal and Professional plans; new Starter ($8.25/month) caps at 1,000 notes, Advanced ($249/year) introduces storage limits - first-ever note caps (Evernote forum, Yahoo Tech)
  • ·April 2026: documented multi-year user exodus; 'leaving after 17 years' and 'leaving after 15 years' threads active on official forum; effective pricing doubled since 2023

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Evernote Churn Health Score: 24/100 grade F

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