Construction Tech vs InsurTech Churn Rate
Side-by-side benchmark comparison, updated March 2026.
InsurTech has a lower monthly churn rate (1.5%) than Construction Tech (2.2%), a difference of 0.7 percentage points. InsurTech median ARPU is $290 versus $220 for Construction Tech.
Head-to-head benchmarks
| Metric | Construction Tech | InsurTech |
|---|---|---|
| Monthly churn | 2.2% | 1.5% |
| Annual churn | 23.6% | 16.9% |
| Median ARPU | $220 | $290 |
| Typical customer base | 100-5,000 | 50-1,500 |
Top construction tech churn drivers
- Project completed and company downsized software stack33%
- General contractor mandated a specific platform for the project24%
- Field adoption failed due to mobile and offline limitations22%
- Insufficient integration with estimating or ERP tools13%
Top insurtech churn drivers
- Carrier or MGU replaced third-party tool with proprietary system30%
- Regulatory compliance gap identified during state filing25%
- Product lacked actuarial or underwriting model depth required22%
- Poor integration with policy administration system15%
Why insurtech retains better than construction tech
The 0.7-point gap between InsurTech and Construction Tech reflects differences in switching cost, value density, and purchase motivation. InsurTech customers face higher integration and data-migration friction, which extends tenure. Construction Tech tends to have more fragmented alternatives and weaker lock-in. Details in each benchmark page above.
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