B2B SaaS churn analyzer

How bad is your B2B SaaS churn?

Paste your cancellation feedback from Intercom, Typeform, exit surveys, support tickets. Get a letter grade, the top 5-8 drivers, and the one fix to ship this week.

What you get that a plain AI chat does not

· Churn Health Grade (A-F)
· Severity + confidence per driver
· Quotes tied back to the customer
· Trend deltas on re-run
· Benchmark vs your vertical
· Shareable report, no prompt-engineering

Paste cancellation feedback

too expensive
moved to Linear. honestly its just faster, cleaner, and my eng team actually opens it. yours became a graveyard of stale tickets nobody looked at after sprint 2
price went from $29 to $35 per seat with zero heads up. we have 22 seats. do the math. thats an extra $1600/yr for the same exact product
WHERE IS THE DARK MODE. asked for it 3 times in chat. "on the roadmap" for 14 months now
Notion already does this for us and we're paying for Notion anyway so consolidating
support
our startup shut down in March, no more need sorry
ClickUp has like 4x the features for the same price, tried it for 2 weeks and never looked back
the Jira sync is completely broken. tickets duplicate themselves, status updates dont sync back, we had engineers yelling at PMs because their sprint board was out of date. absolute mess
Too confusing for non-technical folks on my team. I spent more time teaching people how to use it than actually doing work
migrated to asana, the timeline view alone was worth it
your mobile app is a joke. cant even drag tasks between columns without it crashing
the search is genuinely unusable. I type a project name and get 400 results from 2 years ago with no way to filter. basic stuff
I got laid off :/
We got acquired and the parent org is all-in on monday.com so we're migrating everything over the next 60 days
honestly I forgot our team was even paying for this. nobody logged in for like 5 months. thats on us but also maybe build retention features?
the API docs are from 2023 and half the endpoints dont match what the actual API returns. our integration engineer spent a whole week trying to figure out why webhooks werent firing
NO SSO ON THE TEAM PLAN IS RIDICULOUS. you want to charge me enterprise prices just to get SAML? security team blocked us
bugs bugs bugs. every sprint theres a new regression. last week the comments section straight up disappeared for 2 days
We just use github issues now, one less tool to pay for
billing
I asked for a prorated refund when I downgraded from 15 seats to 8 seats mid-cycle and got told "credits dont roll over" which is wild
Notion AI can summarize my sprints, your product cant. feels 2 years behind
switched back to Trello because my team is tiny and we didnt need all the bloat
onboarding was a slog. took me like 6 hrs to set up our first project template and half the fields didnt save the first time
their / there support ticket system is such a joke, took 9 days to get a real reply
We evaluated Linear, Asana, monday, and you. You lost on speed, pricing transparency, and the fact that your rep kept trying to upsell me to Enterprise in every call
just exploring options, might come back later
price is fine but the product honestly feels stagnant. I cant name one meaningful feature shipped in the 10 months we've used it

What we look for in b2b saas churn

The four driver patterns that show up most often in this vertical. Your analysis will surface whichever apply to your feedback, ranked by severity.

Pricing-at-scale cliffs

Per-seat tiers hit a wall when teams grow past 20-50 seats. If your cancel feedback clusters around 'too expensive for what we use' after a seat jump, this is pricing, not product.

Champion departure

The buyer who onboarded your product leaves, new leadership does a tool audit, you get cut. Cancel reason reads like 'new team, different stack'.

Integration breakage

Your Salesforce or HubSpot connector silently drifts. Users blame your tool before they blame the integration. Cancels mention 'data was wrong' or 'stopped syncing'.

Activation gap

Users who never hit the aha moment in 14 days churn at 3-5x the rate of activated users. Cancel reason: 'never got around to setting it up'.

How the analyzer works

1. Paste feedback. Any format: CSV, pasted emails, exit-survey exports, support ticket dumps. Minimum 10 rows for a directional grade, 25+ for high-confidence drivers.
2. Get a Churn Health Grade. Letter grade A-F plus a 0-100 score. Calculated from insight severity, not volume.
3. Read the ranked drivers. Top 5-8 reasons, each with severity, confidence, and direct quotes from your feedback so you can verify and share with your team.
4. Ship the priority action. One named recommendation based on the highest-severity driver. Not a list of generic retention tips.

Frequently asked questions

What cancellation feedback format works best for B2B SaaS analysis?

Plain text exports from Intercom, Typeform exit surveys, HubSpot deal-lost reasons, or pasted email replies. Minimum 10 cancellations for a useful grade, 25-50 for high-confidence drivers. CSV works too, the analyzer strips formatting.

Does this work for usage-based or flat-rate SaaS, not just per-seat?

Yes. The analyzer reads reasons from feedback text, not billing model. Usage-based products tend to surface 'unpredictable bill' as a driver, flat-rate surfaces 'outgrew the tier'. Both are detectable.

What's a good monthly churn rate for B2B SaaS?

SMB SaaS: 3-5% monthly is typical, below 3% is strong. Mid-market: 1.5-3%. Enterprise: under 1% is the bar. See the horizontal SaaS benchmarks for your segment.

How does the Churn Health Grade get calculated?

Starts at 100. Deducts 20 per critical driver, 12 per high, 6 per medium, 2 per low. A = 80+, B = 65+, C = 50+, D = 35+, F below 35. Scored by severity, not volume.

Can I share the result with my team?

Every analysis produces a public share link (Pro tier). Free tier gets an export link you can paste into Notion, Slack, or email.

Explore more churn insights

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