Cybersecurity SaaS vs Logistics SaaS Churn Rate
Side-by-side benchmark comparison, updated March 2026.
Cybersecurity SaaS has a lower monthly churn rate (1.2%) than Logistics SaaS (1.9%), a difference of 0.7 percentage points. Cybersecurity SaaS median ARPU is $380 versus $240 for Logistics SaaS.
Head-to-head benchmarks
| Metric | Cybersecurity SaaS | Logistics SaaS |
|---|---|---|
| Monthly churn | 1.2% | 1.9% |
| Annual churn | 13.6% | 20.9% |
| Median ARPU | $380 | $240 |
| Typical customer base | 100-3,000 | 100-3,000 |
Top cybersecurity saas churn drivers
- Consolidation into SIEM or extended detection platform27%
- Failed to detect a real incident, eroding trust24%
- Compliance audit required a different certified solution21%
- Too complex for internal security team to operate16%
Top logistics saas churn drivers
- Shipper reduced volume due to business contraction28%
- Carrier or 3PL offered in-house TMS tool as bundled service25%
- Integration failures with ERP or WMS platform22%
- Product lacked real-time carrier rate shopping14%
Why cybersecurity saas retains better than logistics saas
The 0.7-point gap between Cybersecurity SaaS and Logistics SaaS reflects differences in switching cost, value density, and purchase motivation. Cybersecurity SaaS customers face higher integration and data-migration friction, which extends tenure. Logistics SaaS tends to have more fragmented alternatives and weaker lock-in. Details in each benchmark page above.
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