Cleantech SaaS vs GovTech Churn Rate
Side-by-side benchmark comparison, updated March 2026.
GovTech has a lower monthly churn rate (0.8%) than Cleantech SaaS (2%), a difference of 1.2 percentage points. GovTech median ARPU is $500 versus $280 for Cleantech SaaS.
Head-to-head benchmarks
| Metric | Cleantech SaaS | GovTech |
|---|---|---|
| Monthly churn | 2% | 0.8% |
| Annual churn | 21.8% | 9.2% |
| Median ARPU | $280 | $500 |
| Typical customer base | 50-2,000 | 50-500 |
Top cleantech saas churn drivers
- Policy or incentive program that justified ROI was discontinued30%
- Sustainability reporting mandate scope changed, reducing need24%
- Corporate sustainability team restructured or budget cut23%
- Competitor with better carbon data quality or coverage15%
Top govtech churn drivers
- Budget appropriation cycle not renewed for the software line item32%
- Procurement rules required retendering after contract term27%
- Elected official change shifted departmental priorities20%
- Product failed FedRAMP, StateRAMP, or CJIS compliance audit13%
Why govtech retains better than cleantech saas
The 1.2-point gap between GovTech and Cleantech SaaS reflects differences in switching cost, value density, and purchase motivation. GovTech customers face higher integration and data-migration friction, which extends tenure. Cleantech SaaS tends to have more fragmented alternatives and weaker lock-in. Details in each benchmark page above.
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